I believe that all for profit companies need within their business model a way to give back to those in need. Do you believe that they should have a positive social impact in the communities in which they do business?
If a business was supporting the nonprofits located in your community, would you be more likely to support their business over another business, that was solely a for profit business?
Like Tom’s Shoes, “With a Purpose” is one of those companies.
They call it Blanket Drops. They sell licensed products such a college logo blankets. When you buy a blanket they donate a blanket to a nonprofit that is focused on veteran, shelter/housing and disaster relief initiatives.
They work with National Nonprofits as well as state specific nonprofits. The Blanket for a Blanket program, has donated over 6,750 blankets to multiple domestic nonprofit partners. Including additional company donations, With a Purpose has donated over 7,700 blankets to date.
It isn’t too early to be thinking of holiday presents. What a great idea to purchase a blanket, knowing that your gift to a loved one includes a gift to someone in need. Makes you feel all warm and snuggley, doesn’t it?